Chancelry

Privacy

This page explains what happens to the details you send Chancelry, through the consultation form or by email, what we hold if we wrote to you first, and what this website does and does not collect.

Who is responsible

Chancelry is run by a sole trader, who is the controller of your personal data under UK data protection law.

Name
William Freeman, trading as Chancelry
Postal address
5 Bedlington Mews, Aylesbury, HP19 7BH

What we collect

If you contact us, only what you choose to send, through the consultation form or by email. That is usually your name, your email address, your company, what you would hand over first and any referral code you enter.

Why we use it

What you send us is used to reply to your enquiry, and for nothing else. We do not sell it.

Our lawful basis

Where you are asking about working with us, we use your details to take the steps you have asked for before a contract (UK GDPR Article 6(1)(b)). Otherwise we rely on our legitimate interest in replying to messages people send us (Article 6(1)(f)).

Where it is held

What you send through the form is emailed to us, and a copy is kept in our Cloudflare account, which also hosts this website. The copy exists so that a request is not lost if the email fails. A short alert with your name, your company and what you wrote also reaches us on Telegram.

Your email is held by the email service that receives it for us.

How long we keep it

For as long as we need it to deal with your enquiry, then we delete it. The copy the form keeps in Cloudflare is deleted automatically after 90 days.

If we contacted you first

We sometimes write to businesses we think Chancelry could help. We write only to limited companies and limited liability partnerships, at a business email address, and every message says how to stop them.

If we wrote to you, we hold your name, your role, your company, the business email address we wrote to, a short note of why we thought Chancelry might be relevant, and, for some firms, a published phone number and whether it’s on the Telephone Preference Service registers. We found these on your company’s own website, in case studies your company took part in publicly, in trade and professional directories, in job adverts your company published, in search results, and on the Companies House register.

We use them only to offer you Chancelry. Our lawful basis is our legitimate interest in offering a relevant service to a business (UK GDPR Article 6(1)(f)). We think that is fair to you because we use only details published for business, we write about your work and nothing else, and one reply stops it for good.

Our notes are kept in a private GitHub repository. GitHub, Inc. is based in the United States and may hold them there. The safeguard for that transfer is the UK-US data bridge (the UK Extension to the EU-U.S. Data Privacy Framework), under which GitHub is certified. We also use Cloudflare (our CRM), Verifalia and Provero (checking an address or number), Google (our mail and a script that spots replies), Telegram (telling us a reply arrived) and Anthropic (the AI we use to research and draft). We’ll tell you the transfer safeguard for each on request. Our emails are held by the email service that sends and receives them for us. If you do not reply, we delete your details 12 months after our last message. If you do reply, what you send is treated like any other enquiry, as described above.

You can object at any time. Reply “no” to any message from us, or email info@chancelry.com. We will stop straight away. We keep your email address, your firm, a note that you said no and the notes we already held about you, so that you are never contacted again. Older copies can stay in our private version history.

Your rights

You can ask for a copy of the personal data we hold about you, and ask us to correct it, delete it, or stop using it. You can also object to how we use it. Email us to do any of these.

If you are unhappy with how we have handled your data, you can complain to the Information Commissioner’s Office.

ico.org.uk/make-a-complaint

Cookies and tracking

This site sets no cookies, except the one a referral link sets, described below. There’s no analytics service, no advertising tags and no third-party scripts.

Counting visits to the demo

Our emails link to chancelry.com/demo, a short address for the demo video. When that address, or one of the pages chancelry.com/referral-partners/, chancelry.com/for-accountants/chasing-mtd-records/, chancelry.com/for-accountants/mtd-chase-emails/, chancelry.com/for-recruitment-agencies/candidate-chase-emails/, chancelry.com/for-estate-agents/sales-progression-emails/ and chancelry.com/for-estate-agents/sales-progression-chasing/, is opened in a web browser, we record which it was, the time, the description the browser gives of itself, the network the visit came from, and a coded form of the IP address, used to tell our own checks apart from real visits and to count a person once a day. A real visit may send us a message saying the page was opened, with the time, the device and the network.

Our profiles link to their own short addresses, which lead to the Pilot on our home page: chancelry.com/yt/ from YouTube, chancelry.com/ig/ from Instagram, chancelry.com/tt/ from TikTok and chancelry.com/li/ from LinkedIn. Opening one is recorded in the same way, so we can tell which profile a visit came from.

The link that asks for the price goes through chancelry.com/ask-price/ on its way to the form. Pressing it is recorded in the same way, so we know how many people asked. What you type in the form isn’t part of that record.

The calendar link on our MTD chase emails page goes through chancelry.com/mtd-chase-calendar/ on its way to the file. Pressing it is recorded in the same way, so we know how many people took the dates.

The calendar link on our candidate chase emails page goes through chancelry.com/candidate-chase-calendar/ on its way to the file. Pressing it is recorded in the same way, for the same reason.

The calendar link on our sales progression emails page goes through chancelry.com/sales-progression-calendar/ on its way to the file. Pressing it is recorded in the same way, for the same reason.

The purpose is to know whether the demo and those pages are being seen, which profiles people arrive from, and whether people want the price. Visits by email security scanners are set aside, and nothing is stored on your device. Each record is deleted after 90 days. Our lawful basis is our legitimate interest in knowing whether what we send is read (UK GDPR Article 6(1)(f)).

Referral links

Some people who recommend us share a personal link: chancelry.com/r/ followed by a short name we gave them. Opening one takes you to our home page and stores one cookie on your device, called chancelry_ref, for 90 days. It holds that short name and the time you opened the link, and nothing else.

If you then send the consultation form, your request is marked as recommended by that person, so we know who to thank and pay. We also record that the link was opened, with the time, the description the browser gives of itself, the network the visit came from, and a coded form of the IP address, in the same way as the addresses above. Each record is deleted after 90 days.

You can delete the cookie in your browser at any time, and the form works the same without it. Our lawful basis is our legitimate interest in knowing who recommended us, so we can pay them what we agreed (UK GDPR Article 6(1)(f)).

Hosting and fonts

Cloudflare serves this website. To deliver pages, it handles technical information such as your IP address, as any web host does.

The typefaces are served from this site, not requested from a font service.

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